Hawk & Handsaw
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POSH COW

POSH COW

Keep the doctor away

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The team at Wildmeds pride themselves on foraging for the highest quality and most effective natural medicines. Together they distribute all manner of natural wonders to the nation. We joined them at the beginning of their journey to build a brand and packaging solution in harmony with their values.

Disciplines

BRAND IDENTITY • LOGO • PACKAGING • DIGITAL

 
Wildmeds Logo
Wildmeds Mushroom
Wildmeds Linocut Logo
 

Our idea

The brand identity harmoniously combines the classic medicinal cross while re-purposing the traditional twin serpents as the hands of the forager. The brand therefore supports the human being as well as the environment. The dual focus on the environment and the people within it is central to the entire brand and all of it’s touchpoints.

 
Wildmeds Mailbox
 

Mountains to mail-boxes

We worked to ensure the packaging could hold various combinations of order while fitting neatly through letter-boxes. And, in the fashion of the brand the packaging is as bio-degradable, recyclable and environmentally healthy as current standards will allow.

 
Wildmeds Packaging
Wildmeds Packaging
 
Hawk & Handsaw worked closely with us to find the heart and soul of our business. They adopted methods of making our brand that represented our ideals and passions. The results speak for themselves, intelligent and honest.
— Rob Copsey, Director, Wildmeds
 
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