BRAND IDENTITY • LOGO • PACKAGING • PRINT & DIGITAL ASSSET CREATION
Keep the doctor away
Wildmeds pride themselves of foraging only the highest quality and most effective natural medicines. We joined them at the beginning of their journey to build a brand and packaging solution in harmony with their values, bringing to the forefront a fresh and crafted brand expression unique to the category.
The brand identity, carved by hand from lino, harmoniously combines the classic medicinal cross while re-purposing the traditional twin serpents as the hands of the forager, bringing together the brand ethos of supporting the human body as well as the environment.
To facilitate a clean system for subscription delivery, a bespoke postage box was designed to ensure various combinations of products could be sent in a letter-box friendly set. Bio-degradable, recyclable and as environmentally healthy as currently possible, we wanted to make sure that all elements of the packaging rang true to the environmental core of the brand.